One of Melbourne’s most prolific apartment developer will turn its gaze to reshaping the Gold Coast’s skyline with a AU$500-million (US$359-million) luxury tower.

Central Equity will develop the 56-story luxury apartment tower, Pacific One, at Garfield Terrace, Northcliffe, its first outside the state of Victoria.

Central Equity has acquired 19 titles since about 2015 to amalgamate and create the 3,259-square-meter block.

The developer initially bought a house on a 1,621 square meter block at 8 Frederick Street, and then the two neighboring blocks of nine apartments at 10 and 16 Frederick Street for a total of about AU$12.6 million (US$9 million).

Central Equity co-founder and chairman Eddie Kutner said the Gold Coast was ripe for transformation.

“There is a permanent change that has come over the Gold Coast and we want to be a big part of it,” Kutner said.

“We have developed 85 residential projects with a 100 percent completion rate…this will be our first tower outside Melbourne.

Kutner said Central Equity had taken a long-term view on the development prospects of south-east Queensland.

Brisbane-based architectural firm Marchese Partners have been engaged to design the 486 apartment tower at Northcliffe, which would include 302 apartments and 184 serviced apartments.

The property will be officially launched later this year with construction due to commence in mid-2022.

Ray White Surfers Paradise Group will be the exclusive marketing agent for the property and head of projects Caitline Rosenboom said it would be a “stunning addition to the Gold Coast skyline.”

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